Media Buying Specialist

About the role

Huzzle connects talent with in-house roles at leading companies across the UK, US, Canada, Europe and Australia, including startups, digital agencies and tech platforms in SaaS, MarTech, FinTech and EdTech. This full-time Media Buying Specialist position involves taking ownership of planning, launching, managing and optimising paid advertising campaigns across several digital channels. The ideal candidate has 3+ years of hands-on media buying experience, is highly analytical and understands how to scale campaigns while keeping performance and profitability strong. Meta Ads experience is important; TikTok Ads experience is a bonus.

Key responsibilities

• Plan, launch, manage and optimise paid campaigns on Meta Ads, Google Ads and other paid media channels
• Monitor performance and adjust campaigns to improve ROAS, CPA, CPL, CTR and other metrics
• Manage advertising budgets and allocate spend according to performance and business objectives
• Run tests on audiences, creatives, placements, offers and campaign structures, and scale successful campaigns
• Analyse campaign and funnel performance and work with creative and marketing teams on ad concepts
• Set up and maintain tracking, attribution, pixels and conversion events
• Produce performance reports and share insights and recommendations
• Stay up to date with platform changes and new paid media opportunities

Required profile

• 3+ years of professional media buying or paid advertising experience
• Strong experience managing and optimising Meta Ads campaigns and scaling campaigns
• Experience managing meaningful advertising budgets
• Strong analytical skills and comfort in a performance-driven environment with clear KPIs
• Strong communication, organisation and attention to detail

Required skills

• Performance marketing metrics: ROAS, CPA, CPL, CPC, CPM, CTR and conversion rates
• Audience targeting, retargeting, lookalike audiences and creative testing
• Conversion tracking, attribution, pixels and analytics
• Nice to have: TikTok Ads, Google Ads, multi-brand campaign management, CRO and landing page optimisation

What we offer

• Fully remote work with international teams
• Peer community of high-performing sales professionals
• Ongoing support from Huzzle before and after placement
• Tailored compensation matched to client and candidate preferences